✦ 100-piece sample · 7-day embroidery · Free virtual mock-up on orders ≥ 500 units
Felt · Fedora · Hand-Blocked

M&G No. 04 — Tobacco Felt Fedora

★★★★★ 4.9 / 5 · 142 brand reviews · 82,000+ units shipped
From (FOB London)
USD 18.40 / unit
Tier pricing available

Tier pricing (FOB London · per unit)

100 – 499 unitsUSD 22.80 / unit
500 – 999 unitsUSD 20.40 / unit
1,000 – 4,999 unitsUSD 19.20 / unit
5,000+ unitsUSD 18.40 / unit
Band
Quantity (units)
📦 MOQ: 100 units sample · 500 units production · 5,000 units mill-direct
🚢 FOB London / New York / Hong Kong · DDP available to 26 countries
🧵 Lead time: 14 days sample · 45 days bulk after sample approval
🛡️ Mill-direct 24-month recipe lock on private label

Need a custom block?

Crown height, brim width, band style, lining — fully spec'd to your brand. 14-day sample, 45-day bulk, 24-month recipe lock.

Start private label spec →

A tobacco felt fedora, blocked on a 1922 vintage form.

The M&G No. 04 is our most-sold fedora — 100% Italian wool felt, 2.2 mm thickness, hand-blocked on a 1922 wooden form that has shaped every No. 04 since our founding year. The slower blocking (3 days on the form vs. 4 hours on a modern hydraulic press) gives the crown a softer, more sculptural hand, and lets the felt relax into a shape that holds without stiffening.

What makes it different

  • 100% Italian wool, 2.2 mm crown. Sourced from a 4th-generation Tuscan mill. Multi-directional felt for cleaner crease, longer memory, no visible pilling after 2 years of wear.
  • 1922 vintage block, hand-shaped. The 3-day blocking cycle produces a softer, more "lived-in" crown than a hydraulic press — and the felt ages into the shape rather than fighting it.
  • Genuine vegetable-tanned leather band. 2.5 cm Tuscan leather band, hand-stitched. Ages to a deep patina. Replaceable / re-stitched at our atelier for the life of the hat.
  • Custom lining & sweatband. 100% cotton sateen lining, embossed with your brand mark. Genuine leather sweatband, sized to your fit.
  • Mill-direct pricing. $18.40 – $22.80 / unit FOB London, no trading-company markup. Tier pricing kicks in at 1,000 units.

Who buys it

Heritage menswear labels, premium western brands, fashion editors' personal labels, and any brand that wants a mill-direct 100% wool fedora with the hand-feel of a 1920s European hatter — but on a modern QA platform.

ArticleM&G No. 04 — Tobacco
Material100% Italian wool felt, 2.2 mm
Crown10.5 cm teardrop, hand-shaped
Brim7.0 cm raw edge
Band2.5 cm vegetable-tanned leather, hand-stitched
Lining100% cotton sateen (custom print available on 1,000+ units)
SweatbandGenuine leather, branded embossing on 5,000+ units
SizeS 55 cm · M 57 cm · L 59 cm · XL 61 cm · custom on 1,000+ units
Weight~ 130 g per hat (size M)
Water resistanceLight spray (treatable to medium with Scotchgard)
Shape retention5+ years with normal wear; re-blockable at our atelier
MOQ — sample100 units (any 4 colors from 6 in-stock)
MOQ — production500 units per color · 5,000 units mill-direct tier
Lead time — sample14 days · refinements in 7 days
Lead time — bulk45 days after sample approval · 30 days for repeat on the same spec
Private labelCustom lining, branded sweatband, leather patch, custom box — from 500 units
CertificationsOEKO-TEX 100 · BCI · RWS (Responsible Wool) · ZDHC
Trade termsT/T 30% deposit, 70% before shipment · L/C at sight ≥ USD 20,000
Country of originLondon, UK (atelier, since 1922)

Inspection, per unit

Every M&G No. 04 ships with a mill certificate (MC) and a hand-signed QC card. Third-party verification (SGS / TÜV / Bureau Veritas) on request.

  • Crown height & shape — measured against the 1922 reference form, ±2 mm.
  • Brim width — 4 sample points, ±3 mm.
  • Felt weight — full hat, 3 sample points, ISO 3801.
  • Felt thickness — 6 sample points, ISO 5084.
  • Colorfastness to light — ISO 105-B02, 20 h xenon.
  • Colorfastness to water — ISO 105-E01.
  • Perspiration fastness — ISO 105-E04 (sweatband).
  • Band stitching — 12 stitches / inch, hand-checked, no skipped stitches.
  • Lining adhesion — full crown, no bubbles or wrinkles.
  • Formaldehyde — < 75 mg/kg (OEKO-TEX 100 class II limit).
  • Nickel release — < 0.5 µg/cm²/week (REACH compliant).

Mill certificate ships with every order. QC records archived for 7 years.

Shipping

  • FOB London / New York / Hong Kong. DDP available to 26 countries (EU, UK, US, CA, AU, JP, KR, MX).
  • 40 ft container: ~12,000 hats (size M, master carton of 24). 20 ft container: ~6,000 hats.
  • Each hat in a branded M&G box, tissue-wrapped. Master carton: 24 hats, double-walled corrugated, ISPM-15 compliant.
  • Lead time: 14 days sample → 45 days bulk from sample approval. Repeat orders on the same spec: 30 days.
  • Trade terms: T/T 30% deposit, 70% before shipment. L/C at sight for orders ≥ USD 20,000. D/P for repeat orders on 12-month history.

Inventory & on-demand

  • In-stock colors: 6 standard colors, ready to ship in 14 days. MOQ 100 units.
  • Custom color: Send a Pantone TPX / TPG or a swatch — we dye a lab-dip in 14 days, free for orders ≥ 1,000 units.
  • Custom block: We carve a new wooden block to your spec in 30 days, free for orders ≥ 5,000 units.

Common questions from B2B buyers

  • Can I get a 100-unit sample? Yes. We ship from in-stock colors within 14 days. Custom color MOQ is 1,000 units and ships in 30 days.
  • What's the price difference between wool and vegan wool? Vegan wool (acrylic) is USD 2.40 / unit cheaper. Most heritage and premium buyers order wool; sports / festival buyers order vegan.
  • Can you do a custom block? Yes — we carve a new wooden block to your spec in 30 days. Free for orders ≥ 5,000 units, USD 1,200 surcharge below that.
  • Is the leather band replaceable? Yes — the band is hand-stitched (not glued) and can be replaced at our atelier for the life of the hat. We keep your band's stitching specs on file.
  • What about custom lining? From 1,000 units we can custom-print your lining in cotton sateen. Setup fee USD 600.
  • Do you offer private label packaging? Yes — custom hat box, branded tissue, master carton label. From 500 units, setup fee USD 1,200.
  • What's the warranty? Mill-direct quality guarantee. If a hat doesn't match the sample or the MC, we replace at our cost — including inbound shipping.